Media and Public Relations

The Jim Henson Company Signs PlayTales to Develop New Fraggle Rock Mobile
Application for ongoing 30th Anniversary Celebration

iOS users worldwide can create music and interact with their favorite Fraggles
with the new Fraggle Rock Music Maker app

(New York, October 21, 2013) PlayTales, S.L. In celebration of Fraggle Rock’s 30th Anniversary, The Jim Henson
Company has organized events, contests, and the launch of limited edition merchandise. The Jim Henson Company
has partnered with PlayTales, an award winning children’s app developer, on the creation of Fraggle Rock Music
Maker. The app is inspired by the unique musical characteristics associated with Jim Henson’s popular “Fraggle
Rock” television series.
“Music plays such an iconic role in the original series, we wanted to produce an app that would give families a
chance to interact and play with their favorite ‘Fraggle Rock’ characters in a unique and musical way,” said Melissa
Segal, Executive Vice President of Global Consumer Products, The Jim Henson Company. “The PlayTales app brings a
new innovative touch point to the Fraggle Rock franchise and is a great addition to our 30th Anniversary celebration
product line up.”
Fraggle Rock Music Maker features the five most iconic characters from the series; Wembley, Gobo, Red, Mokey,
and Boober, and is set in their home, in the caves of Fraggle Rock. The app is designed around the Fraggles’ love of
music. Users are able to enjoy five different activities filled with interactive features and unlimited fun! The app also
features new covers of beloved songs from the Fraggle Rock series by popular indie artists. Pablo Benitez, PlayTales
CTO, comments on the development of Fraggle Rock Music Maker, “Fraggle Rock Music Maker has been a great
project to work on. Our entire staff grew up watching the show so it was really special for us to have the opportunity
to give fellow Fraggle fans a fun new way to interact with their favorite characters.” From October 21st to 28th, 2013
PlayTales, Cupcake Digital, and The Jim Henson Company will be offering Fraggle fans the chance to win promocodes for three different Fraggle Rock mobile apps as well as official merchandise through this special giveaway.
Jam out with Gobo, run with Red, and conduct and create awesome music sequences with the whole gang in the
newest “Fraggle Rock” application! Fraggle Rock Music Maker is now available in the iTunes App Store and can be
purchased for $2.99.
Created by Jim Henson, Fraggle Rock stars a cast of puppet creatures called Fraggles, quirky cave-dwellers who live in
an underground world alongside their industrious green neighbors, the Doozers and a family of enormous
Gorgs. The show has been seen in over 80 countries and continues to enjoy a loyal international fan following while
encouraging friendship, tolerance and diversity with fun adventures and a unique mix of music from all genres
including folk, blues, gospel, country and rock.
PlayTales is a wholly-owned subsidiary of Genera Interactive, an internationally based multi-platform mobile
entertainment and utilities provider with offices in USA, UK, Spain, Romania, and China. Founded in 2010, PlayTales
develops and distributes interactive children’s books within its award-winning bookstore apps. PlayTales applications
can be downloaded from Apple’s App Store, Google Play,, and Blackberry App World. Like PlayTales on
Facebook and follow them on Twitter @PlayTales. Learn more about PlayTales interactive stories at