August 11, 2010


All-New Back-to-School DINOSAUR TRAIN Merchandise to Debut
in August and September 2010

HOLLYWOOD, Calif. (August 11, 2010) – School is right around the corner, and it’s time for parents to jump aboard the DINOSAUR TRAIN to celebrate ―Get Ready for Kindergarten‖ month in August.

There are many things that can be done to help prepare children for kindergarten, including working with your child on basic academic skills such as writing his/her name and reading letters; teaching critical thinking skills by encouraging them to ask ―Why‖ questions; working on arts-and-crafts projects to get your child more comfortable using scissors, markers and other supplies he/she will see plenty of in kindergarten; and making shopping for school supplies a fun experience by letting your child make some choices of their own, like the color of his/her backpack or pencil case.

At The Jim Henson Company, the immersive and compelling DINOSAUR TRAIN website at offers parents (and teachers) a wealth of activities to encourage basic scientific thinking skills for pre-school children. Here are a few examples:

 Help your child practice the letters of the alphabet while learning about the diversity of dinosaurs that once lived on Earth with the ―Dinosaurs A – Z song.‖ Basic supplies needed include 26 index cards (4×6 or 5×7), a thick marker, crayons, lyrics to “Dinosaurs A to Z” song and the Printable page of all 26 dinosaurs in the song. For instructions go to:

 Help your child learn some basic insect anatomy by creating a model of a dragonfly, and learn that some animals seen in the world today also lived at the time of the dinosaurs. Basic supplies needed include construction paper, wooden popsicle sticks, strong tape, pipe cleaners, colored markers, glue and glitter (and photographs of real dragonflies from books or the Internet). For instructions go to:

 Help your child understand and apply the term “hypothesis,” investigate and make predictions about the science of color, using household basics including food coloring, clean food jars/containers, colored markers and a cookie sheet. For instructions go to:

DINOSAUR TRAIN embraces and celebrates the fascination that preschoolers have with both dinosaurs and trains. This top-rated, award-winning series, which airs on PBS KIDS®, encourages basic scientific thinking skills as the audience learns about life science, natural history and paleontology. The stars of DINOSAUR TRAIN are Buddy, an adorable preschool age Tyrannosaurus rex, and his adoptive Pteranodon family who board the DINOSAUR TRAIN to embark on whimsical journeys to prehistoric jungles, swamps, volcanoes and oceans.

“Get ready for Kindergarten” shopping ideas for play, learning and fun (available at major retailers) include:

DINO TRAIN T-REX BACKPACK FROM ACCESSORIES 22: The DINOSAUR TRAIN 16‖ backpack features our favorite T-rex Buddy. It also features adjustable padded shoulder straps and 3 easy zippered compartments making it great to carry DINOSAUR TRAIN toys and school supplies as well as mesh side pockets for markers, pencils, etc. The glossy Buddy appliqué makes Buddy virtually come alive on both the blue and brown styles. This is a definite back-to-school must have for any DINOSAUR TRAIN fan! MSRP $14.99; available now.

DINOSAUR TRAIN I AM A T-REX FROM GROSSETT & DUNLAP: Buddy has spent his whole life in a pteranodon nest. He knows he’s not a pteranodon, but he’s not sure what he is. When his family decides to visit a new stop on the DINOSAUR TRAIN, Buddy finally learns the truth. He’s a T-rex! This simple storybook is the perfect introduction to the world of DINOSAUR TRAIN! Ages 3 and up. MSRP $3.99; available now.

TRICERATOPS FOR LUNCH BY GOLDEN BOOKS; ILLUSTRATED BY CALEB MEURER A Little Golden Book about Dinosaur Train! The Triceratops are coming over for lunch. Do you serve them plants or fish? That’s what Buddy and his dinosaur siblings need to figure out before Tank and Trudie Triceratops arrive at the train station. This Little Golden Book retells an episode of the new PBS Kids animated series Dinosaur Train. It explains to young readers the difference between herbivores and carnivores—so that the next time you’re dining with a dino, you’ll know what to expect! Ages 2-5; MSRP $3.99/$4.99 Can; on sale August 10, 2010

DINOSAUR TRAIN TAKE „N‟ PLAY ANYWHERE™ GO FISHING™ MAGNETIC ACTIVITY FROM PATCH PRODUCTS: Now kids can help Buddy and his family catch fish! They’ll practice hand-eye coordination and matching skills as they use the magnetic fishing pole to grab fish and try to land them in just the right spot. DINOSAUR TRAIN Go Fishing teaches cooperation, trial and error, or listening to and following instructions. Take ‘N’ Play Anywhere activities feature big magnetic pieces that are easy for kids to use and hard for kids to lose! Ages 4 and up; MSRP $9.99; available August at specialty stores, or

DINOSAUR TRAIN DINOSAUR COLLECTIBLE 3-PACKS FROM LEARNING CURVE: Perfect for hours of imaginative dinosaur play, these 3-packs feature three detailed DINOSAUR TRAIN character figures and a special collector card. The 3-pack figures can be enjoyed separately or can fit inside train cars (sold separately) for more role play fun. The 3-packs are currently available in the following sets: Mrs. Pteranodon, Shiny & Derek; Mr. Pteranodon, Don & Velma; Boris, Annie & Pete; Dolores, Ollie & Oren. Ages 3 and up; MSRP $7.99; available now.

DINOSAUR TRAIN ALL ABOARD GAME FROM PRESSMAN TOY CORP: Join Buddy and his friends on the DINOSAUR TRAIN! Choose a character – Buddy, Tiny, Shiny, Don, Cory, Tank or Mr. Conductor – and try to move the fastest along the tracks. Speed through the three dinosaur eras: Triassic, Jurassic and Cretaceous along the beautiful scenery. Special Stopwatch spaces will help you get closer to the nest, while Dinosaur Crossing spaces will send you back. The first player to reach the nest area in the center of the board wins. For 2 to 6 players; Ages 4 and up; MSRP $12.00; available now at Target and



PHOTO CREDIT – © 2010 The Jim Henson Company. JIM HENSON’S mark & logo, DINOSAUR TRAIN mark & logo, characters and elements are trademarks of The Jim Henson Company. All Rights Reserved.


For media inquiries, please contact:
Nicole Goldman/Ann Schwarz
The Jim Henson Company
Michelle Orsi
Three.Sixty Marketing & Communications




The Jim Henson Company has remained an established leader in family entertainment for over 50 years and is recognized worldwide as an innovator in puppetry, animatronics and digital animation. Best known as creators of the world famous Muppets, Henson has received over 50 Emmy Awards and nine Grammy Awards. Recent credits include the Emmy® nominated “Sid the Science Kid,” “Dinosaur Train,” “Wilson & Ditch: Digging America” and “Pajanimals.” Features include “The Dark Crystal,” “Labyrinth,” “MirrorMask,” and “Unstable Fables” and television productions include “Fraggle Rock” and the sci-fi cult series “Farscape.”

With additional locations in New York and London, The Jim Henson Company is headquartered in Los Angeles on the historic Charlie Chaplin lot, complete with soundstage and postproduction facilities. Independently owned and operated by the five adult children of founder Jim Henson, the Company is also home to Jim Henson’s Creature Shop™, a pre-eminent character-building and visual effects group with international film, television and advertising clients, as well as Henson Recording Studios, one of the music industry’s top recording facilities known for its world-class blend of state-of-the-art and vintage equipment. The Company’s Henson Alternative brand has recently launched the national tour of “Stuffed and Unstrung,” a live puppet improvisational show named one of the top 10 “Best Stage Shows of 2010” by Entertainment Weekly.
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