March 26, 2024

Baker & Taylor’s Paw Prints Publishing to launch licensed publishing program for The Jim Henson Company’s Emmy®-Winning reboot Fraggle Rock: Back to the Rock

Paw Prints Publishing, the children’s publishing imprint of premier worldwide distributor of books, digital content, and entertainment products Baker & Taylor, will begin publishing books based on The Jim Henson Company’s beloved Emmy-Winning Series Fraggle Rock: Back to the Rock this spring, it was announced by Amandeep Kochar, Group President and CEO. The publishing program launch will be timed with the release of the series’ second season, premiering March 29, 2024, exclusively on AppleTV+.

Fraggle Rock: Back to the Rock is a children’s television series produced by The Jim Henson Company that is full of music, comedy, and iconic puppets from the world-famous Jim Henson’s Creature Shop. A reboot of the 1983 Fraggle Rock by Jim Henson, the series features epic, hilarious adventures, and the magic that happens when we celebrate and care for our interconnected world.

Paw Prints Publishing brings original content to market for young readers ages 3 to 8 with the mission of sharing stories that inspire and enlighten children from all walks of life. “Fraggle Rock: Back to the Rock is a perfect fit with Paw Prints’ mission to publish books that build empathy, empowerment and engagement anchored by social emotional pillars with diverse and authentic voices,” said Kochar.

 “Fraggle Rock: Back to the Rock is continuing a legacy of exciting and hilarious adventures, engaging characters, and thoughtful messages about kindness and caring for each other and the planet we all share. Our fans of all ages will love seeing this magical world brought to life in this new incredible line of books from our partners at Paw Prints Publishing,” said Melissa Segal, head of global consumer products for The Jim Henson Company.

Paw Prints will launch with two titles on May 7, 2024, both authored by Courtney Carbone:

  • An 8 x 8 storybook entitled Gobo’s Adventure, based on the season 1 Back to the Rock pilot
  • Flight of the Flutterflies, a Level 2 Reader under the Paw Prints Readers imprint, based on the season 1 episode of the same name

In addition to these two launch titles, Paw Prints Publishing plans to continue spreading the Fraggle joy with additional episodic leveled readers, novelty books, and holiday-themed storybooks in 2026 and 2027.


About The Jim Henson Company
The Jim Henson Company has remained an established leader in family entertainment for over 65 years and is recognizedas an innovator in puppetry, animatronics, and digital animation. The Company’s most recent credits include the Oscar®-winning Guillermo Del Toro’s Pinocchio for Netflix, the Emmy®-winning Fraggle Rock: Back to the Rock for Apple TV+, and the feature film The Portable Door for MGM+. The Company is currently in post-production on a new reimaginingof Alexander and the Terrible, Horrible, No Good, Very Bad Day starring Eva Longoria and Cheech Marin for Disney+. Other television credits include Slumberkins, Harriet the Spy and Fraggle Rock: Rock On, all for Apple TV+, Word Party for Netflix, Earth to Ned for Disney+, and the Emmy-winning Netflix Original series The Dark Crystal: Age of Resistance. Other TV productions include Dinosaur Train (PBS), Splash and Bubbles (PBS), Sid the Science Kid (PBS), and Julie’s Greenroom (Netflix), as well as Fraggle Rock, The Storyteller, and the sci-fi series Farscape. Feature film credits include The Star (Sony Pictures Animation), Alexander and the Terrible, Horrible, No Good, Very Bad Day (Disney), and the groundbreaking fantasy classics The Dark Crystal, and Labyrinth.

With additional locations in New York and London, The Jim Henson Company is headquartered in Los Angeles on the historic Charlie Chaplin lot, complete with soundstage and post-production facilities. The Company is home to Jim Henson’s Creature Shop™, a pre-eminent character-building and visual effects group with international film, television, theme park and advertising clients, as well as Henson Recording Studios, one of the music industry’s top recording facilities known for its world-class blend of state-of-the-art and vintage equipment. The Company’s Henson Alternative credits include The Curious Creations of Christine McConnell (Netflix), the feature film The Happytime Murders, and the popular live puppet improvisational show Puppet-Up! – Uncensored.


About Paw Prints Publishing
Paw Prints Publishing, Baker & Taylor’s new children’s book imprint, aims to build empathy, empowerment, and engagement through quality and “edutaining” books that feature diverse voices and social-emotional pillars. Books that are fun and informative, and vital to today’s young people. Books that will inspire readers to leave their own beautiful and unique paw prints on the world.


About Baker & Taylor
Founded in 1828, Baker & Taylor has a long and storied history serving libraries. As a leading supplier, the company is well known and trusted for carrying the materials libraries need while innovating and bringing unique digital and software products to customers worldwide. Backed by comprehensive logistics and unparalleled customer support, Baker & Taylor empowers libraries to enrich their collections, engage patrons, and nurture literacy and lifelong learning. Learn more at


For more information, contact:


Paw Prints Publishing:
Casey Ward


The Jim Henson Company:
Nicole Goldman


Baker & Taylor:
Whitney Bretzman